The foundational pillars that shape both our editorial direction and our product curation are intrinsic to the Australian identity: Human Craft (a step away from the industrial, and appreciation of local workmanship and the beauty of imperfection), Nature's Rhythms (spotlighting pure materials, and an alignment with the great outdoors and great indoors alike) and Maximal Minimalism (quiet pleasures and personal luxury - where texture, colour and silhouette work together in delicate harmonies).

We do not believe that wasteful, fast fashion is good for you or the environment. We prefer to encourage you to buy less and invest in quality. Showroom-X takes care to select pieces for our stable that are modern yet classic, multi-seasonal, and versatile enough to create a wardrobe for all occasions.

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The Trees!

Showroom-X has adopted 349 trees